Financial Projections

“Give me six hours to chop down a tree and I will spend the first four sharpening the axe.” – Abraham Lincoln


If success is the end goal it is critical that all organizations understand what that success would look like in a measured financial sense. With this understanding via financial projections (estimates of the future) an organization can tell how they are doing versus plan and see what elements are different than what they expect. Additionally, to gain debt financing a business must have accurate and realistic financial projections. Most reputable lenders are looking for 3-year projections, with the first year being month-by-month and the following financial statements:

  • Sources and Uses Statement
  • Income Statement (Profit and Loss)
  • Cashflow Statement
  • Balance Sheet

Our Financial Projections Service

At Innovative Dubuque LLC, we help clients understand what numbers are needed to build these statements and how to find these numbers. We also act as a second set of eyes to see what has been missed. For items like sales estimates, we help the client think through what is realistic and how these numbers can be given support by research or similar company comparisons. As we go through the process we help clients understand the assumptions behind the numbers so that these can be communicated in their business plan.

With financial projections based in reality, they can at times show that a business model will not work. When this happens we help the client to understand why this is happening and what options they have to change the model to make it profitable. Depending on the package chosen we help the client fully understand the results so they can address questions that may be raised by a potential lender. The creation of accurate and detailed financial projections takes a great deal of financial knowledge and part of what we do is educational to help the business owner.

Financial Projections Video

Financial Projections - Innovative Dubuque LLC - Brock Waterman - Business Consulting - Dubuque - IA

Our Financial Projections Packages

As you can see below we have options starting with a simple financial projections review and going all the way to working with you from start to finish.  Choosing the package that best fits your needs depends on your own situation.  This includes factors like where you are in the process and how much help you need.  We always recommend starting with financial projections before doing a business plan because of the reality numbers bring into the process.



Analysis Hours (4)

Process Hours (2)

Review Financial Information



Analysis Hours (16)

Process Hours (8)

Discover Financial Information

Review Business Model



Analysis Hours (24)

Process Hours (12)

Complete Financial Projections

Review Business Model

Project & Plan


Analysis Hours (60)

Process Hours (30)

Complete Financial Projections

Review Business Model

Complete Business Plan

Receive Discounted Package Rate

Get Funding


Analysis Hours (80)

Process Hours (40)

Complete Financial Projections

Review Business Model

Complete Business Plan

Receive Discounted Package Rate

Find Funding Options

All Packages Include

  • Focus on items that bring most impact for time or money
  • Direct client communication and ability to ask questions
  • Access to and use of our templates and tools
  • Dropbox account for file sharing, if needed


  • No package comes with the guarantee of funding at any amount or interest rate
  • Process hours include items like setup, logistics, preparation, and research
  • Financial statements include 1) Sources and Uses, 2) Income Statement, 3) Cashflow Statement, and 4) Balance Sheet
  • For the Project & Plan and Get Funding packages, an overall lower per hour rate is charged for each hour of work within the package
  • The default delivery method of our services is virtual (video conference, telephone, and email).  In-person visits bring additional expenses including mileage, transport, airfare, meals, lodging, and other potential expenses.  In-person options may be limited or not available due to various factors, including but not limited to, nationwide, state, or regional pandemics.
  • Buy 1 Give 1 Community MBA Eligible Packages
    • 1) Discover 2) Project 3) Project & Plan 4) Get Funding