Innovation Education FAQ

“There Are No Facts Inside Your Building, So Get Outside.” – Steve Blank and Bob Dorf (The Startup Owner’s Manual)


Before viewing this page make sure you have read the Innovation Education page.  Also please look at our packages on that page.  Below helps to further outline the outcomes you can expect from each session.  Learn more about innovation education FAQ by reading the questions and answers below.  We also answer some general questions about this service.

Innovation Education Questions

What will participants learn in session #1 (concepts)?

  • How to look for problems to solve or needs to fill (understand duration, intensity, and frequency)
  • Ability to understand the overview for the lean startup process and using the business model canvas
  • Cover foundational concepts
    • Customer segments that can be served and what is important to those customers
    • How to differentiate the service provided
    • How and when to generate revenue from customers

What will participants learn in session #2 (assumptions)?

  • Develop a customer focus
  • Understand key points of a business model and document key assumptions
  • Dive deeper into key assumptions and rank importance
  • Learn how to write effective questions to learn about key assumptions

What will participants learn in session #3 (discovery)?

  • Understand how to conduct customer interviews to test assumptions and learn actionable information
  • Talk about how to conduct effective experiments to learn quickly and iterate

Innovation Education Video

Innovative Dubuque LLC - Innovation Education FAQ - Business Consulting - Brock Waterman - Dubuque, IA

Business Model Canvas Video

What will participants learn in session #4 (adapt)?

  • Understand how to interpret learning and whether to pivot or persevere
  • Learn the rest of the business model canvas

Are the Innovation Education sessions tailored for the business or non-profit?

Yes, ahead of time we work to understand the goals of your organization. We make sure to use relevant examples. For non-profits we tailor the language to fit for donors and participants.  We have even used the mission model canvas, which is a version of the business model canvas for non-profits, when it was more appropriate. Importantly, groups work on the ideas close to them. So going through this process they are advancing and learning about their own ideas.

More Innovation Education FAQ that we missed?

Make a list of what else you need to know and contact us with your questions.